BBA405 – RETAIL MANAGEMENT

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ASSIGNMENT

 

DRIVE SUMMER 2015
PROGRAM BBA
SUBJECT CODE & NAME BBA405 – RETAIL MANAGEMENT
BOOK ID B1712
SEMESTER 4
CREDITS 2
MARKS 30

 

 

Note: Answer all questions. Kindly note that answers for 10 marks questions should be approximately of 400 words. Each question is followed by evaluation scheme.

 

Q.1 Write short notes on the following:

  1. a) Functions of retailing
  2. b) Retail marketing

 

Ans : a) Functions of retailing:

 

Retailing is extremely important to everyone because without retailers we would not have access to everyday products that we need. Our lives would be very different if we could not ‘pop to the shop’ and buy virtually anything we could want.

The functions of retailing include :

 

  1. Sorting :

 

 

 

  1. b) Retail marketing:

 

Retail marketing is the range of activities undertaken by a retailer to promote awareness and sales of the company’s products. This is different from other types of marketing because of the components of the retail trade, such as selling finished goods in small quantities to the consumer or end user, usually from a fixed location. Retail

 

  1. 2 Explain the functions of merchandising manager.

 

Ans : Functions of merchandising manager:

 

Merchandise managers pick out the products that will be sold in a store and oversee their marketing and purchase. Employers usually require applicants to have some formal education or retail experience. For aspiring merchandise managers

 

 

Q.3 What is meant by retail space management? Describe the elements of store design?

 

Ans : Meaning of retail space management:

 

Once a retailer decides what to buy from vendors and how much of it to allocate to specific stores, someone needs to decide where in the stores the products will sit. This is a very important step in retail since store layouts are crucial to the shopping experience. Products need to be easy to locate, near related products, and have the correct facings. Should this product be on the endcap? Should it be at eye level? Should it have 8 facings or 10?

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BBA404- SMALL BUSINESS MANAGEMENT

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ASSIGNMENT

 

DRIVE SUMMER 2015
PROGRAM BBA
SUBJECT CODE & NAME BBA404- SMALL BUSINESS MANAGEMENT
SEMESTER 4
BK ID B1715
CREDITS 2
MARKS 30

 

 

Note: Answer all questions. Kindly note that answers for 10 marks questions should be approximately of 400 words. Each question is followed by evaluation scheme.

 

1 Define small business and explain its characteristics.

 

Ans : Entrepreneurs and those who work for small businesses tend to enjoy doing a variety of tasks, and are generally flexible people. With low sales volume and high dependence upon people and labor, the atmosphere and workplace culture in a small business contrasts with those in a large, well-funded corporation.

 

Definition

In the Small Business Act, a small business is defined as “one that is independently owned and operated and which is not dominant in its

 

 

2 Explain Porter’s five forces model.

 

Ans : Michael Porter provided a framework that models an industry as being influenced by five forces. These five forces are those competitive forces that shape every single industry and market. These forces help us to analyze everything from the intensity of competition to the profitability and attractiveness of an industry.

Five Forces Analysis helps the marketer to contrast a competitive environment. Five forces analysis looks at five key areas namely the threat of entry

 

 

 

3 Explain various sources of Working Capital.

 

Ans : Working capital Definition:

 

Working capital refers to the funds needed by a business to conduct its daily operations, such as payment of wages, purchase of raw material, covering overhead costs and offering credit services. Working capital can be subdivided into two areas:

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BBA403 – International marketing

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ASSIGNMENT

 

DRIVE SUMMER 2015
PROGRAM BBA
SUBJECT CODE & NAME BBA 403 – International marketing
SEMESTER 4
BK ID B1714
CREDITS 4
MARKS 60

 

 

Note: Answer all questions. Kindly note that answers for 10 marks questions should be approximately of 400 words. Each question is followed by evaluation scheme.

 

 

Q.1 Explain the meaning, need and significance of international marketing.

 

Ans : Meaning of international marketing :

 

International Marketing can be defined as exchange of goods and services between different national markets involving buyers and sellers.

According to the American Marketing Association, “International Marketing is the multi-national process of planning and executing the conception, prices, promotion and distribution of ideal goods and services to create exchanges that satisfy the individual and organizational objectives.”

It is concerned with the micro aspects of a market and takes the company as a unit of analysis. The purpose is to find out as to why and how a product succeeds or fails in a foreign country and how marketing efforts influence the results of international marketing.

 

Need:

 

Global marketing is the process of conveying a final product worldwide with the hopes of reaching the international marketing community. Some of the important facts about global marketing are futures markets offer highly liquid and standardized contracts to large and small market participants alike, markets require robust participation and rely on a mix of commercial participants and liquidity providers, and it is the presence of many market

 

 

 

 

 

 

Q3. Assessing political environment plays an important role in taking business decisions. Discuss this statement. What risks could arise due to political environment?

 

Answer: Environmental analysis is a strategic tool. It is a process to identify all the external and internal elements, which can affect the organization’s performance. The analysis entails assessing the level of threat or opportunity the factors might present. These evaluations are later translated into the decision-making process. The analysis helps align strategies with the firm’s environment.

 

The political factors take the country’s current political situation. It also reads the global political condition’s effect on the country and business. When conducting this step, ask questions like “What kind of government leadership is impacting decisions of the firm?”

 

Some political factors that you can study are:

 

 

 

 

 

Q.4 Explain the meaning and need of secondary research in international marketing.

 

Answer:  Meaning of secondary research in international marketing:

 

Market research is an essential part of any business plan, whether a fledgling business or a multinational organisation. Knowing that there is a sustainable market for your product and understanding what your audience expects from you is vital to a successful business launch. Market research can generally be split into two categories; primary and secondary market research.

Secondary research makes use of existing data from whatever sources are available. There are government censuses, Mintel surveys, and many private market research agencies that allow access to their data; some of it for free. It can be

 

 

 

 

Q.5 What is the mode of entry adopted by McDonalds? Discuss the various modes of entry in international business.

 

Ans : Mode of entry by McDonalds:

 

The attractiveness of a country as a potential market for an international business depends on balancing the benefits, costs, and risks associated with doing business in that country. The long-run economic benefits of doing business in a country are a function of factors such as the sixe of the market, the present wealth of consumers in that market, and the likely future wealth of consumers, which depends upon economic growth rates. While some markets are very large when measured by number of consumers, it is also important to look at the living standards and economic growth.

 

Franchisation mode :

 

The entry mode chosen by McDonald’s to have presence in

 

 

 

 

Q.6 Write short notes on:

 

  1. a) Product diversification

Answer: A product diversification strategy is a form of business development. Small businesses that implement the strategy can diversify their product range by modifying existing products or adding new products to the range. The strategy provides opportunities to grow the business by increasing sales to existing customers or entering new markets.

Objectives

 

 

 

 

  1. b) Product customization

 

Answer: Sellers of everything from dress shirts to handbags and even consumer packaged goods are discovering the value of letting customers create their own unique products. Retailers use Big Data to present a personalized set of products to their customers—it’s been a driving force behind Amazon’s success. Now brands are taking personalization a big step forward into mass customization. They are

 

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BBA402 MANAGEMENT ACCOUNTING

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ASSIGNMENT

 

DRIVE SUMMER 2015
PROGRAM BBA
SUBJECT CODE & NAME BBA402 MANAGEMENT ACCOUNTING
SEMESTER 4
BK ID B1713
CREDITS 4
MARKS 60

 

 

Note: Answer all questions. Kindly note that answers for 10 marks questions should be approximately of 400 words. Each question is followed by evaluation scheme.

 

 

Q.1 Budgetary control is a strong business tool that helps companies maximize profits. Explain the

advantages of budgetary control.

 

Ans :  Advantages of budgetary control :

 

Every business needs to have a budgetary control system in place for effective and proper financial planning for the business. Sometimes the lack of a proper accountability program in a business may cause the business to make losses and incur unnecessary expenses. The benefits of budgetary control in business include the following;

 

  1. The role of the budgetary control in a business is to monitor and control all income and expenses. It also helps with managing the demands for cash and minimizes borrowing of money to operate the business.

 

  1. When there is a budgetary control system

 

 

 

Q.2 The success of a business enterprise depends to a great extent on how efficiently and effectively it can control costs. 

Give the meaning of standard costing.  Describe estimated cost and standard cost. 

 

Ans :  Meaning of standard costing  :

 

Standard costing is an important subtopic of cost accounting. Standard costs are usually associated with a manufacturing company’s costs of direct material, direct labor, and manufacturing overhead.

Rather than assigning the actual costs of direct material, direct labor, and manufacturing overhead to a product, many manufacturers assign the expected or standard cost. This means that a manufacturer’s inventories and cost of goods sold will begin with amounts reflecting the standard costs, not the actual costs, of a product. Manufacturers, of course, still have to pay the actual costs. As a result there are almost always differences between the actual costs and the standard costs, and those differences are known as variances.

Standard costing and the related variances is a valuable management tool. If a variance arises, management becomes aware that manufacturing costs have differed from the standard (planned, expected) costs. If actual costs are

 

 

  1. Marginal costing plays a major role in making certain decisions. It provides information to management regarding the behavior of costs and the incidence of such costs on the profitability of an undertaking. Please explain the advantages of marginal costing.

 

Answer : What is Marginal Costing?

It is a costing technique where only variable cost or direct cost will be charged to the cost unit produced.

 

Marginal costing also shows the effect on profit of changes in volume/type of output by differentiating between fixed and variable costs.

 

Salient Points:

 

 

 

Q.4 Variance analysis is a tool for measuring performance and depends on the principle of

management by exception. Explain the uses of variance. 

 

From the following information, calculate sales margin price variance and sales margin volume

variance.

 

 

Budgeted sale                                                     Actual sale
product Qty.

units

Sales price per unit (rs) Standard price per unit (rs) product Qty.

units

sales price per (rs)
A 600 20 12 A 800 24
B 400 15 9 B 600 12
  1000       1400  

 

 

 

 

Ans : The uses of variances  :

 

Variance analysis, also described as analysis of variance or ANOVA, involves assessing the difference between two figures. Its uses are described below :

 

  1. Budget vs. Actual Costs:

 

Variance analysis is important to assist with managing budgets by controlling budgeted versus actual costs. In program and project management, for example, financial data are generally assessed at key intervals or milestones. For instance, a monthly closing report might provide quantitative data about expenses, revenue and remaining inventory

 

 

Calculation of standard margin price variance and sales margin volume variance :

 

 

Pro. Budgeted sale price per unit(rs) St. cost per unit St. sale margin Budgeted quantity Budgeted profit Actual sales price Actual sales margin Actual sales quantity(unit) Actual profit (rs)
A 20 12 8 600 4800 24 12 800 9600
B 15 9 6 400 2400 12 3 600 1800
Total       1000 7200     1400 11400

 

 

 

Sales margin volume variance(SMVV) = SM(AQ – BQ)

For A     = 8(800 – 600) = Rs. 1600

For B     = 6(600-400)  = Rs. 1200

 

Total sales margin volume variance      = 1600 + 1200  = Rs. 2800

 

 

 

 

 

 

Q.5 Explain the determinants of working capital requirements. 

 

Ans : Determinants of working capital requirements :

 

Requirements Of working capital depend upon various factors such as nature of business, size of business, the flow of business activities. However, small organization relatively needs lesser working capital than the big business organization. Following are the factors which affect the working capital of a firm:

 

  1. Size Of Business:-

 

Working capital requirement of a firm is directly

 

 

Q.6 From the following information prepare (i) a statement of sources and uses of funds and (ii) a

schedule of changes in working capital for M/s. Eshwari  & co.  Balance sheets as on 31stMarch

2010 and 2011 are:

 

Additional Information

 

(i)  Depreciation of Rs. 2,500 charged on Land & Buildings

 

(ii)  Building amounting to Rs. 5,000 was sold for Rs. 4,700.

 

 

Answer :

 

 

Statement of sources and uses of funds
 Sources of Fund  Amount  Application of Fund  Amount
 Equity Share Capital      12,500  Redeemable Preference Shares         5,000
 Decrease in Working Capital         3,750  Purchase of Building      25,000

 

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BBA401- E-COMMERCE

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ASSIGNMENT

 

DRIVE FALL 2014
PROGRAM BBA
SUBJECT CODE & NAME BBA401- E-COMMERCE
SEMESTER 4
BK ID B1712
CREDITS 4
MARKS 60

 

 

Note: Answer all questions. Kindly note that answers for 10 marks questions should be approximately of 400 words. Each question is followed by evaluation scheme.

 

 

Q.1 a. Amazon is the world’s online marketplace® for all the books, enabling trade on a local, national and international basis. With a diverse and passionate community of individuals and small businesses, Amazon offers an online platform where millions of items are traded each day. Mention and explain the various opportunities offered by ecommerce for businesses.

 

  1. What are the advantages and disadvantages of e Commerce?

 

Ans :  a. Listing the opportunities and explaining

 

Electronic commerce or e-commerce refers to a wide range of online business activities for products and services.

 

Three primary opportunities are:-

 

  1. Fastest Growing Segment:-

 

Jack Plunkett of Plunkett Research says

 

 

Q.2  a. The TCP/IP reference model is the network model used in the current Internet architecture. This model is derived from the OSI model and they are relatively same in nature. Explain the different characteristics of Gateways in the TCP/IP reference model with a neat diagram

 

  1. Write short note on Hyper Text Mark up Language (HTML) with example

 

Ans : a. Characteristics of Gateways in the TCP/IP reference model:

 

  1. TCP/IP has characteristics that enable the protocol to operate as its standardized implementation requirements dictate. These characteristics can combine with development choices that result in poor performance.

 

  1. Transactional applications are affected by the overhead required for connection establishment and termination. For example, each time a connection is established on an Ethernet network, three packets of approximately 60 bytes each must be

 

 

  1. Explanation on HTML :

 

Developed by Tim Berners-Lee in 1990, HTML is short for HyperText Markup Language and is a language used to create electronic documents, especially pages on the World Wide Web that contain connections called hyperlinks to other pages. Every web page you see on the Internet, including this one contains HTML code that helps format and show text and images in an easy to read format. Without HTML a browser

 

 

 

Q.3 Hanson websites are built to work for your business and are built on the concept of intelligent website. An intelligent website is more than just a brochure on the web. It allows you to edit the website yourself through a Content Management System (CMS). What is the need for an intelligent website?

 

Ans : Need of intelligent Website:-

 

An intelligent site is always attractive. It always has the right balance or attributes, functional characteristics and content and they are organized in the way that they serve the best to the visits, and also stimulate revisits to the site. Following are the benefits of an intelligent website:

 

  1. Save you precious time:

 

 

Q.4.  When a data is sent across the network it is encrypted and arranged in a way that even

if there is a diversion in the flow of data should not leak the data. At the reception it is decrypted and actual data is obtained. Explain the different methods of encryption technique.

 

Ans : Encryption:-

 

In cryptography, encryption is the process of encoding messages (or information) in such a way that third parties cannot read it, but only authorized parties can. Encryption doesn’t prevent hacking but it prevents the hacker from reading the data that is encrypted. In an encryption scheme, the message or information (referred to as plaintext) is encrypted using an encryption algorithm, turning it into an unreadable cipher text (ibid.). This is

 

Q.5.  Explain the different categories of electronic payment system in detail.

 

Ans : These are the kind of systems that will accept payments through electronic means.

 

Types of Electronic payment system:

 

  1. Electronic cards:

 

Electronic cards are designed to reflect your bank account. By having one, it means that you definitely do not need to visit your bank physically in order to access your account. Mostly cut out of hard plastic material to make them durable, the

 

 

Q.6. We know that there are various internet services which help us to make the use of network efficiently. Being a regular user of the various services without probably knowing the technical aspects explain those services in details with an example. 

 

Ans :  Internet services:

 

  1. Electronic Mail:-

 

Electronic mail is one of the most popular and basic network services. It’s relatively low risk, but that doesn’t mean it’s risk free. Forging electronic mail is trivial (just as is forging regular postal mail), and forgeries facilitate two different types of attacks: attacks against your reputation and social manipulation attacks (e.g., attacks in which

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MI0041 – JAVA AND WEB DESIGN

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ASSIGNMENT

 

DRIVE SUMMER  2015
PROGRAM MBADS (SEM 4/SEM 6)MBAFLEX/ MBA (SEM 4)PGDISMN (SEM 2)
SUBJECT CODE & NAME MI0041 – JAVA AND WEB DESIGN
BK ID B2016
CREDITS 4
MARKS 60

 

 

Note: Answer all questions. Kindly note that answers for 10 marks questions should be approximately of 400 words. Each question is followed by evaluation scheme.

 

 

  1. 1. a. How is the heading created on a webpage? Explain with an example.

 

Answer:Heading structure is important not only to present a clear structure to the web page but also in consideration of those using text readers and the search engines.

 

First let’s go over what Heading tags are.

Heading Tags

 

Heading tags are used to define the headings in your page. There are 6 available, h1 set of heading tags being the biggest and boldest and the h6 set

 

 

 

  1. Cast light on the various components of a webpage.

 

 

Answer:A Web page is divided into 5 parts: banner, corner, sidebar, body, and continuation. ht2html lets you control which of these parts are included, and you control what goes in each of these parts. Here’s a picture:

 

 

 

 

 

 

 

 

  1. 2. What do you understand by Literals? Put down Integer literals and Floating-point literals in detail.
  • Meaning of Literals
  • Explaining the details of Integer literals and Floating-point literals

 

Answer:In computer science, a literal is a notation for representing a fixed value in source code. Almost all programming languages have notations for atomic values such as integers, floating-point numbers, and strings, and usually for booleans and characters; some also have notations for elements of enumerated types and compound values such as arrays, records, and objects. An anonymous function is a literal for the function type.

 

 

 

 

 

  1. 3. How is file read by using Buffered Output Stream?

 

Answer:In our previous discussions we came across ‘Byte Streams’ and ‘Character Streams’ in Java. In this particular blog we will dive into ‘Buffered Streams’. We will come to know how to read from and write to a file in java using ‘Bufferd Streams’ and why this is a good practice to use buffered streams over byte and character streams.In case of ‘byte’ and ‘character’ streams every byte or piece of data that s being read or write requires an direct support from underlying OS because of not having an intermediate buffer included. This makes a extensive use of memory and resources. On the other hand Buffered streams works as a

 

 

 

 

  1. 4. Elaborate on the try and catch Blocks, its processes and codes.
  • Describing the try and catch Blocks
  • Explaining the processes
  • Writing the codes

 

 

Answer:You see it all over in Java examples and code: EmptyCatchClauses;

 

try {

someObject.something();

} catch(Exception e) {

// should never happen

}

 

 

Either code can handle the exception, then the

 

 

 

 

  1. 5. Write notes on:

 

  1. The java.sql Package

 

Answer: java.sql: java.sql is an API to access and process the data stored in a database, typically a relational database using the java. Different drivers can be installed dynamically for the access of various databases, using a framework which in-built in this JDBC API.

 

The java.sql package contains the entire JDBC API that sends SQL (Structured Query Language) statements to relational databases and retrieves the results of executing those SQL statements. Figure 18-1 shows the class hierarchy of this package. The JDBC 1.0 API became part of the core Java API in Java 1.1. The JDBC 2.0 API supports a variety of new features and is part of the Java 2 platform.

 

 

 

 

  1. The javax.sql Package

 

Answer: javax.sql: javax.sql is a JDBC API for the server side for accessing and processing the data from the databases typically a relational database using java. It is the essential part for J2EE. This API provides the facilities such as connection pooling, distributed transactions and row sets for the enterprise applications. An interface by name DataSource is provided in this API as an alternative to DriverManager to establish the connection.

 

 

 

 

 

 

  1. 6. Create Simple JSP Pages with proper java application.

 

Answer:A JSP document is a JSP page written in XML syntax as opposed to the standard syntax described in Chapter 5, JavaServer Pages Technology. Because it is written in XML syntax, a JSP document is also an XML document and therefore gives you all the benefits offered by the XML standard:

 

  • You can author a JSP document using one of the many XML-aware tools on the market, enabling you to ensure that your JSP

 

 

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MI0040 – TECHNOLOGY MANAGEMENT

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ASSIGNMENT

 

DRIVE SUMMER  2015
PROGRAM MBADS (SEM 4/SEM 6) MBAFLEX/ MBA (SEM 4) PGDOMN (SEM 2)
SUBJECT CODE & NAME MI0040 – TECHNOLOGY MANAGEMENT
CREDITS 4
BK ID B2010
MARKS 60

 

 

Note: Answer all questions. Kindly note that answers for 10 marks questions should be approximately of 400 words. Each question is followed by evaluation scheme.

 

  1. 1. What are the usual sources of economic progress in a country?

 

Answer: Economic growth is the increase in the inflation-adjusted market value of the goods and services produced by an economy over time. It is conventionally measured as the percent rate of increase in real gross domestic product, or real GDP. Of more importance is the growth of the ratio of GDP to population (GDP per capita, which is also called per capita income). An increase in growth caused by more efficient use of inputs (such as physical capital, population, or territory) is referred to as intensive growth. GDP growth caused only by increases in the amount of inputs available for use is called extensive growth.

 

 

 

 

 

  1. 2. a. State the relationship between management paradigms and technology.

 

Answer:“Business relationship management consists of knowledge, skills, and behaviors (or competencies) that foster a productive relationship between a service organization (e.g. Human Resources, Information technology, a finance department, or an external provider) and their business partners.” BRM is nothing new, the discipline has been researched and defined for a decade, it seems that IT service management was just a little late coming to the party.

 

The business relationship manager functions as a two

 

 

 

 

  1. What are the changing trends in a technology industry?

 

Answer:Remember when the computer replaced the typewriter business? It took awhile for computers to become prevalent, but the speed of change is increasing. New innovations are accelerating the path to obsolescence for some industries. Here are a few examples of current trends are causing industries to vanish.

 

Paper Maps Folding Into GPS: Global positioning systems (GPS) are popular gadgets for drivers, pilots, hikers, boaters and anyone else attempting to find their way. Personal navigation devices (PNDs) have become so common, rental car companies make them available for rent with their cars. Instead of attempting to follow tiny lines on an

 

 

 

 

 

 

 

  1. 3. The process of Strategic planning covers multiple factors. Explain all of those factors.

 

Answer:The preparation of a strategic plan is a multi-step process covering vision, mission, objectives, values, strategies, goals and programs. These are discussed below.

 

The Vision: The first step is to develop a realistic Vision for the business. This should be presented as a pen picture of the business in three or more years time in terms of its likely physical appearance, size, activities, structure, scale offerings etc. Answer the question: “if someone from Mars visited the business, what would they see (or sense)?” Consider its future products, markets, customers, processes, location, staffing etc. Here is a great example of a vision:

 

The Mission: The nature of a business is often

 

 

 

 

 

  1. 4. a. Define Technology Development

 

Answer: Technological evolution as an innovation- and technology-related theory describes technology development. The Czech philosopher Radovan Richta (1924–1983) originated the theory.The pretechnological period, in which all other animal species remain today aside from some avian and primate species was a non-rational period of the early prehistoric man.

 

The emergence of technology, made possible by the development of the rational faculty, paved the way for the first stage: the tool. A tool

 

 

 

 

  1. Delineate the phases of its process.

 

Answer:It’s important to understand that the three stages outline the introduction of the fundamental types of technology, and so all three continue to be widely used today. A spear, a plow, a pen, and an optical microscope are all examples of tools.

 

 

 

  1. 5. a. Explain the emerging trends in infrastructure and facilities sector.

 

Answer:Current Global Scenario:Currently, the global economy is in severe slowdown mode amidst deepening credit crunch and upsetting developmental targets of economies across the world. In the prevailing scenario, infrastructure remains a top priority for addressing developmental gaps as it is considered omnipotent with potentials of lifting economies out of the financial turmoil. The governments around the world are pumping money to generate demands for goods and services by creating jobs through higher spending into physical and social infrastructure. Likewise, the Indian government on its part is not lagging behind on this score and has taken concrete steps to revive the sector to regain its past glory.

 

 

 

 

  1. 6. Write short note on

 

  1. Technological Impact on Education

 

Answer:Research:If a school’s library is outdated or lacking in a selection of titles, a student might find it difficult to compile the necessary research for an essay or research paper. As long as the school has a computer lab, students are able to use the Internet and digital encyclopedias to obtain the research they need. While students should be wary of the legitimacy of some of the content they read online, many schools use software like the Encyclopedia Britannica to help students do research.

 

 

 

 

  1. Technological Impact on Communication and Transportation

 

Answer:In recent years, the cost of personal computers and peripherals has dropped sharply even as their processing power and storage capacity have skyrocketed. Likewise, as the growth of broadband and always-on Internet connections illustrates communication fees continue to drop even as connection speeds increase. The lower cost and higher functionality of information and communication systems has had a profound effect in increasing the population of Internet users and fostering the

 

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