Course: Consumer Behaviour

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School for Continuing Education (NGA-SCE)

 

 

 

Course: Consumer Behaviour

 

 

 

Internal Assignment Applicable for December 2016 Examination

 

Assignment Marks: 30

 

Instructions:

 

  • All Questions carry equal marks.
  • All Questions are compulsory
  • All answers to be explained in not more than 1000 words for question 1 and 2 and for question 3 in not more than 500 words for each subsection. Use relevant examples, illustrations as far as possible.
  • All answers to be written individually. Discussion and group work is not advisable.
  • Students are free to refer to any books/reference material/website/internet for attempting their assignments, but are not allowed to copy the matter as it is from the source of reference.
  • Students should write the assignment in their own words. Copying of assignments from other students is not allowed.

 

 

 

Question. 1. Indian Pharmaceutical company having good range of well established brands in India and overseas market mainly in African countries. Now the company has business expansion plan wherein they would like to enter into FMCG segment; in this scenario as a company’s marketing consultant what are your recommendations and explain each of your recommendations with logical reason/s (10 Marks)

 

Answer: When Indian pharmaceutical company is looking forward for overseas market expansion, it becomes necessary for Indian Pharmaceutical Company to observe the trends, competition and business scope in the overseas market before they take any step further. Entering in the FMCG segment of Indian industry can be good idea if it is done on the basis of proper scope, risk and competition analysis.

 

Pharmaceutical companies can make a fortune

 

 

Question. 2. One of the largest Swedish company very well known for their furnitures interested in entering Indian market, explain what are the pros and cons according to you for this company, you need to responds to this question with specific points, keeping in mind Indian consumers and their culture. (10 Marks)

 

Answer: IKEA is a well reputed Swedish Furniture Company. Now, IKEA is thinking about expansion in Indian market. Therefore, the most important thing that they will need to do in this process is to learn all the necessary pros and cons so that they can understand the exact nature of Indian market before they actually start the business

 

 

Question. 3. One of the largest Indian well known brand of wrist watch manufacturing company interested in entering Indian market, with new segment of premium leather goods.

 

 

  1. a) What are your recommendations to the company viz production position strategy (5 Marks)

 

Answer: The wrist watch manufacturing company wants to enter in the Indian market but the company will need to understand and develop the company viz production position strategy according to the Indian market. The segment of premium leather goods can be successful only with the help of right strategy.

 

Although traditional strategies are also suitable but competitive advanced strategies are always preferred because they can offer faster and better results to the company. You will need to understand the competition properly and then you will need to adopt the strategy so that you can get perfect state in the present

 

 

  1. b) How do you prepare back-hand new business risk analysis and arrive at chances of success in the new segment. (5 Marks)

 

Answer: The development of new segment is done with the help of advanced strategies and back-hand new business risk analysis. The analysis always stays bigger part of the business since there is practically no business that can reach to its objective and goals without analysis and evaluation procedures. Stepping in a new country will necessarily require complete analysis of segment and market evaluation should be done to know all the possibilities, risk factor and opportunities of the market. This is the simplest thing that

 

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Course: Business Statistics

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Course: Business Statistics

 

 

 

Internal Assignment Applicable for December 2016 Examination

 

Assignment Marks: 30

 

Instructions:

 

  • All Questions carry equal marks.
  • All Questions are compulsory
  • All answers to be explained in not more than 1000 words for question 1 and 2 and for question 3 in not more than 500 words for each subsection. Use relevant examples, illustrations as far as possible.
  • All answers to be written individually. Discussion and group work is not advisable.
  • Students are free to refer to any books/reference material/website/internet for attempting their assignments, but are not allowed to copy the matter as it is from the source of reference.
  • Students should write the assignment in their own words. Copying of assignments from other students is not allowed.
  • Formula can be written using various methods such as – brackets/parenthesis, subscript/superscript, insert-equation / insert-object-Microsoft Equation 3.0 (features in Ms-Word). Some formula can be rewritten in simple form such as C(5,2) in combination.

 

 

 

Question. 1. You want to do a survey of student opinion in a district regarding outdoor sports. What will be your sampling plan? How will you ensure randomness? (10 Marks)

 

Answer: Survey is not the easiest way of gathering information but this is the most efficient way. The survey can allow you to get exact data from huge area. You will gather data as per your requirement with the help of survey but the survey could be really very lengthy if you will not take care of right methodology.

 

There are many kinds of survey available for you to try but in this case, you have to survey the student’s opinion in a district regarding outdoor sports. This is the matter where sampling plan will be suitable but which sampling plan will you choose

 

 

Question. 2. The “Lena Bank” sells a form of life insurance called “Lena life insurance (LLI)”. The approval process for the life insurance consists of underwriting, which includes a review of application, a medical information bureau check, possible request for additional medical information and medical exams, and a policy completion stage during which the policy pages are generated and sent to the bank for delivery. The ability to deliver approved policy to customers in timely manner is critical to the profitability of this service to the bank. During a period of one month, a random sample of 27 approved policies was selected, and the following processing times in days were recorded

 

72 19 16 61 28 28 31 70 60 56 31 56 22 17  
18 45 48 17 17 17 71 52 63 50 51 69 16  

 

 

Compute the mean, median, mode, first quartile and third quartile. Also, compute the range, Inter-quartile range, Variance, Mean Deviation and Coefficient of variation. Based on your findings, what would you tell a customer who enters the bank to purchase this type of insurance policy and asks you how long the approval process takes? (10 marks)

 

Answer:

Mean:

 

Equation

 

 

Question. 3. a) What is the measure of central tendency if data has extreme values? Give example. (5 marks)

 

Answer: The central tendency calculation is not exactly a matter of short term calculation but this can be more effective and convenient if you understand the importance and use of central tendency measures. There are three kinds of central tendency measures which include Mode, Median and Mean. They all are useful but in their own manner. They all have different parts to play in the calculative equation.

 

When there is a matter of extreme value measurement or outlier data measurement then Median will be the best choice since this is the

 

 

  1. b) Two cards were drawn, without replacement, from a pack of 52 cards. What is the probability that they are both Kings or both Queens? (5 marks)

 

Answer: King or Queen Probability is =

 

So,

 

= X

 

 

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Course: Taxation – Direct & Indirect

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Course: Taxation – Direct & Indirect

 

 

 

Internal Assignment Applicable for December 2016 Examination

 

Assignment Marks: 30

 

Instructions:

 

  • All Questions carry equal marks.
  • All Questions are compulsory
  • All answers to be explained in not more than 1000 words for question 1 and 2 and for question 3in not more than 500 words for each subsection. Use relevant examples, illustrations as far aspossible.
  • All answers to be written individually. Discussion and group work is not advisable.
  • Students are free to refer to any books/reference material/website/internet for attempting theirassignments, but are not allowed to copy the matter as it is from the source of reference.
  • Students should write the assignment in their own words. Copying of assignments from otherstudents is not allowed.

 

 

 

Question. 1. Mrs Mangla owns a house. It is given on rent to a post office. Municipal value of the property is Rs230,000. Fair rent is 240,000 and standard rent is Rs 234,000.Muncipal taxes paid by Mrs Mangla is Rs 50000 on March15,2015 and Rs 55000on May15,2015. On May 1, 2015, rent is increased from Rs 15,000 to 20,000 per month with retrospective effect from April 1,2014Arrears of rent of 2014-15 are paid on May1, 2015. Find out the income chargeable to tax for the assessment year 2015-16 and 2016-17. (10 Marks)

 

Answer: Let us state the information given:

  1. Mrs Mangla owns a house which is given on rent to a post office. Municipal value of a property is Rs 2,30,000. Fair rent is 2,40,000 and standard rent is 2,34,000.
  2. Municipal taxes paid by Mrs Mangla isRs. 50,000 on March 15, 2015 and Rs. 55,000 on May 15, 2015.
  3. On May 1, 2015 rent is increased from Rs. 15,000 to 20,000 per month with retrospective effect from April 1, 2014.
  4. Arrears of rent of 2014-15 are paid on May 1, 2015.

Now, we have to find income chargeable

 

 

 

 

Question. 2. Mr Amaar purchased a land for 50 lacs and a building for 48 Lac for business purpose. He wants to claim depreciation on both. As a tax consultant advise him and also explain the conditions he should satisfy to claim depreciation.(10 Marks)

 

Answer:The procedure of claiming depreciation can offer you different results in different situations. When you are going to file depreciation claim then the most important thing that should be clear in your mind is the use and variety of depreciation claim. In this case, Mr Amaar purchased a land for 50 lacs and a building for 48 Lac for business purpose. He wants to claim depreciation on both. Well, the most important thing to understand here is the fact that depreciation claim procedure is different for both residential and commercial

 

 

 

Question. 3. a) ZARA International is a Spanish clothing and accessories retailer based in Arteixo. The company established one of its subsidiary company in India to sell the clothes and accessories of the non-resident parent company. Can these intimate connections between these two can be termed as business connection? Elaborate and illustrate with regard to the same. (5 Marks)

 

Answer:ZARA International, a Spanish clothing firm and accessories retailer firm. Clothing and accessories are connected to each other but in this case, the task is about the identification of market possibilities of their business. Clothing and accessories both are different from each other but still they relate to each other because they both make each other complete.

 

In the present time, customers

 

 

 

  1. b) SecuritiesTransaction Tax (STT) is levied on every purchase or sale of securities to stop tax avoidance of capital gains. Do all types of securities/transactions falls in the scope of STT. Discuss the same with the current rates of STT. (5 Marks)

 

Answer:STT or Securities Transaction Tax is levied on every single securitypurchase or sale to stop tax ignorance of capital achievements. It is really very common that securities or transactions falls in general category of the scope of STT but it is also the fact that not all types of securities and transactions will fall in the category of STTscope. There are some types of securities and transactions that fallunder the STTscope.

 

 

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Course: Organisation Behaviour

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NMIMS Global Access

School for Continuing Education (NGA-SCE)

 

 

 

Course: Organisation Behaviour

 

 

 

Internal Assignment Applicable for December 2016 Examination

 

Assignment Marks: 30

 

Instructions:

 

  • All Questions carry equal marks.
  • All Questions are compulsory
  • All answers to be explained in not more than 1000 words for question 1 and 2 and for question 3 in not more than 500 words for each subsection. Use relevant examples, illustrations as far as possible.
  • All answers to be written individually. Discussion and group work is not advisable.
  • Students are free to refer to any books/reference material/website/internet for attempting their assignments, but are not allowed to copy the matter as it is from the source of reference.
  • Students should write the assignment in their own words. Copying of assignments from other students is not allowed.

 

 

 

Question. 1. Amar works for an IT company as a project coordinator. His boss, Ajay is very adamant and wants the work to be done according to his way without even considering anyone’s perspective. If Amar commits any minor mistake also he is reprimanded in front of the entire team. Ajay wants Amar to stay late beyond office hours, even when his work is complete. Consider the given situation and explain the pitfalls in leadership shown by Ajay. (10 Marks)

 

Answer: Amar is an employee of IT Company and he works as a project coordinator. Every company has their own policies and therefore it is also important that owner, boss and employees all follow the regulations. His boss, Ajay doesn’t always goes with the general employee’s rules and therefore he is inflexible with his employees most of the time. He wants Amar to stay late beyond office hours, even when his work is complete.

 

 

 

 

Question. 2. Sameer works as a team leader in a multinational company. Whenever his team member performs well, goes out of his way to serve the client he awards them. The award can be a gift voucher or an appreciation mail. Sameer also encourages good behaviour by removing or handling well the situation which may lead to undesirable behaviour. Because of this practice it was the best performing team in the office. Analyse the situation and explain the elements of reinforcement used by Sameer. (10 Marks)

 

Answer: Sameer works as a team leader in a multinational company. Whenever his team member performs well, goes out of his way to serve the client he awards them. The award can be a gift voucher or an appreciation mail. Sameer also encourages good behaviour by removing or handling well the situation which may lead to undesirable behaviour. Because of this practice, it was the best performing team in the office.

 

Sameer believes in rewarding his employees and this worked very well for the organization as well. Employs works better when they are

 

 

Question. 3. Case Study:

 

Renita Parker was a trainer for a Tasty Tummy multinational company, in FMCG business. She worked brilliantly with the executives on their writing and helped them to feel more confident about it. Renita worked with top executives as well as the shop floor level. She realized that teaching the shop floor employees was her call and she wanted to work more with them. Renita was paid quite high as majorly she was dealing with the top executives.

 

Renita met Mark, her supervisor and explained to him that she wanted to be associated in teaching and training the shop floor employees because many of them could not write anything other their names. She also agreed to work on reduced salary and started offering English classes as an added benefit to them. Although the classes took some man hours of the employees but their productivity increased and even some of them began to apply for supervisory positions

 

 

  1. a) What content theories would explain why Renita was unhappy despite her high income? (5 Marks)

 

Answer: Renita agreed on providing required service in low prices as requested which increased the productivity and even some of them began to apply for supervisory positions but Renita stayed at the position where she felt compromised.

 

She had much more

 

 

 

 

  1. b) Renita seems to have drifted into being a teacher. Given her needs and motivations, do you think teaching is an appropriate profession for her? (5 Marks)

 

Answer: Teaching might be suitable professional for Renita but she needs motivation. Renita needs to understand where she is right and where she is not. This will be the self-evaluation procedure that she will need to follow if she wants to give her best to the job.

 

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Course: Management Theory and Practice

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Course: Management Theory and Practice

 

 

 

Internal Assignment Applicable for December 2016 Examination

 

Assignment Marks: 30

 

Instructions:

 

  • All Questions carry equal marks.
  • All Questions are compulsory
  • All answers to be explained in not more than 1000 words for question 1 and 2 and for question 3 in not more than 500 words for each subsection. Use relevant examples, illustrations as far as possible.
  • All answers to be written individually. Discussion and group work is not advisable.
  • Students are free to refer to any books/reference material/website/internet for attempting their assignments, but are not allowed to copy the matter as it is from the source of reference.
  • Students should write the assignment in their own words. Copying of assignments from other students is not allowed.

 

 

 

Question. 1. In the month of May 2016, Flipkart’s valuation was downgraded to appx $9 Billion. The company also could not raise funds for the next round of expansion and for the peak discount season. Subsequently they underwent an organization restructuring and the latest news was that they have sacked 700 to 1000 “Non-performing Employees. Discuss this in the context of Change with specific reference to Culture & Leadership. (10 Marks)

 

Answer: Flipkart is an internationally popular online retail store. There are thousands of people who trust this because of their services. The service requires a lot of maintenance and along with time, there have been some massive changes in the organization. For example, Flipkart is now thinking about evaluating all the employees that work in this company and then there is the procedure of organization restructuring which will be good for employees with good performance and this will be bad for Non-performing Employees.

 

 

 

 

 

Question. 2. With the advent of BI Tools that has the capability churning large amount of Business Data and Data mining services like Big Data, Business information and Decision making has been revolutionized. Discuss at least 2 industry cases where such a revolution has brought in path breaking impact on Business. (10 Marks)

 

Answer: The BI tools are highly assistive for organizations in the management and perfect business execution. There are many things that can be made possible in business just with the use of right BI tools but the right selection of tool is always necessary. This is the fact that Bi tool implementation can bring massive impact on the business of any kind of industry and below is the detailed explanation of this aspect.

 

 

 

Question. 3. a) It is often believed that in a franchisee business model employee loyalty is very less. Discuss this with reference to organization Structure and Theory (5 Marks)

 

Answer: It is common conception of people that the loyalty of franchisee business model is very less when it is about employees. Overall, people think that there is no possibility of people to get employee’s loyalty when it comes to the franchisee business model. But, the use of proper organizational structure and theories can actually be highly assistive for the people who are looking for good employee loyalty. The allocation of the assets can

 

 

 

  1. b) Does changes in leadership impacts Culture? Discuss (5 Marks)

 

Answer: Impact of leadership can be seen directly on the culture. If we talk about the impact of leadership on culture then there is a certainly so much to talk about. Leadership is far more important factor of culture then it seems. If we talk about the business environment and culture then it is completely driven by the business leadership. Culture follows a leader or leader demonstrates the example of concerns and values to get a positive impact on the culture. A positive leader will rouse 100 percent performances from everybody.

 

Visionaries And Key Scholars: A leader or manager tells you what to do, while a leader moves you to need to do it. Leader, who layout a fantasy that people get to be tied up with and a system that they understand, will make a culture of engagement. People know

 

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Course: Corporate Social Responsibility

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Course: Corporate Social Responsibility

 

 

 

Internal Assignment Applicable for December 2016 Examination

 

Assignment Marks: 30

 

Instructions:

 

  • All Questions carry equal marks.
  • All Questions are compulsory
  • All answers to be explained in not more than 1000 words for question 1 and 2 and for question 3 in not more than 500 words for each subsection. Use relevant examples, illustrations as far as possible.
  • All answers to be written individually. Discussion and group work is not advisable.
  • Students are free to refer to any books/reference material/website/internet for attempting their assignments, but are not allowed to copy the matter as it is from the source of reference.
  • Students should write the assignment in their own words. Copying of assignments from other students is not allowed.

 

 

Case Study

 

M/s Runners is a public limited company, manufacturing and distributing tyres across India. The company is now having a reputation with all the stakeholders for its quality product and timely service. The company’s profit has improved in the last few years. M/s Runners now establishes a new foundation KarmaChakra where they intend to help the members of the society. The company has hired you for conducting its CSR activities. You have suggested the management to support the “Swachh Bharat Abhiyaan” of the current government of India. The management has liked the concept and has asked you to prepare the following:

 

Question. 1. Prepare a detailed implementation strategy for the selected CSR activity. (10 Marks)

 

Answer: CSR or corporate social responsibility is one of the major parts of the corporate industry. It is always necessary that you understand the importance of right use of CSR strategy and then there should be an accurate procedure for the implementation of “Swachh Bharat Abhiyaan” CSR activity so that everything can become perfect and smooth.

 

According to this case, M/s Runners is a public limited company, manufacturing and distributing tyres across India. The company is now having a

 

 

Question. 2. How will you monitor, measure and report the selected CSR activity? (10 Marks)

 

Answer: The procedure of monitoring, measuring and reporting the “Swachh Bharat Abhiyaan” CSR activity can be efficiently done when all the necessary steps have been followed properly. It is necessary that no step is neglected and therefore the process can be considered perfect.

 

Monitoring, measuring and reporting the necessary step to take in order to ensure the accurateness of CSR activity implementation. The strategy implement should work efficiently and only right monitoring, measuring and reporting strategy can allow you to see that.

 

Tips to monitor, measure and report the “Swachh Bharat Abhiyaan” CSR activity

 

You measure, monitor and report the

 

 

 

Question. 3. a) Explain Carroll’s CSR Pyramid with reference to an example of any one company of your choice. (5 Marks)

 

Answer: As per Carroll (1983:608), “corporate social responsibility includes the business conduct with the goal that it is economically decent, gainful, moral and socially strong. To be socially responsible then implies that benefit and obedience to the law are premier conditions while discussing the company’s morals and the extent to which it supports the general public in which it exists with money contributions, time and ability”.

 

 

 

 

  1. b) “It is government’s responsibility to do CSR and corporate should focus on profit” Explain your view on the same. (5 Marks)

 

Answer: The view “It is government’s responsibility to do CSR and corporate should focus on profit.“ is completely faulty. This is the wrong conception based on one way theory because the government handles CSR activities but that does not only this is the duty of only government representatives.

 

In fact, it is the part of the corporate social

 

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Editing (Practical) [BJ 0037] – Unguided Exercises

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Unguided Exercises

(For Final Practical Examination)

 

Editing (Practical) [BJ 0037]

 

Total Marks : 30 Duration: 3 hours

 

 

Section A (Answer any one of the following)

 

 

Question. 1. Practical Question/Assignment (Un-Guided Exercise): 10 Marks

 

Design a dummy for the cover page, among other items, consider the following points:

 

  • The newspapers name plate
  • Standing feature of index, boxed on the left hand corner.
  • Lead story about Assam bomb blasts. The story is accompanied by a strong, vertical photo of the injured victims.
  • A second story about the explanation given by the Italian police on the modus operandi of 26/11.
  • A three column, 5 inches advertisement (coloured) of TV brand.

 

Answer: At least 11 persons, including a woman and a child, were injured in a blast allegedly triggered by ULFA militants in Tinsukia town in upper Assam on Thursday night, police said.

 

A hand grenade kept in a dustbin exploded at Debipukhuri Pachali area in the centre of the town with a deafening sound at 7.30 PM, Tinsukia district SP Mukdhajyoti Mahanta said.

 

The injured were admitted to Tinsukia Civil Hospital from where four seriously injured were sent to the Assam Medical College Hospital in neighbouring Dibrugarh district, Mahanta said. The area has been cordoned off and investigations are on.

 

Question. 2. Write suitable captions for the following photos. 05 Marks

 

 

Answer:

  1. Most beautiful woman in the world’ was an adorable baby and attractive teenager during her younger days.

 

  1. Miss World 1994, the 44th edition of the Miss World was crowned on Aishwarya Rai Bacchan of India

 

Lesser known facts about Aishwarya Rai from her younger days –

 

  • She secured 90% marks in HSC at Ruparel college in Mumbai.
  • Her Pepsi ad with Aamir Khan was shot in one night during the infamous Bombay riots.
  • She has won the esteemed V. Shantaram award twice forJodhaa Akbar and Devdas.
  • She studied at Arya Vidya Mandir and DG Ruparel College, both in Bombay, India.
  • The first movie star she ever met

Question. 3. Edit the following sentences using copy editing symbols : 10 Marks

 

  1. a) Gardeners who wear broad brimmed hats, coveralls, and heavy duty gloves while using an electric hedge clipper to trim bushes are displaying common sense-but not enough of it says the American Optometric Association.

 

Answers:

 

  1. “The legislation bought time for everyone and made the problems more manageable for a while,” said Leonel J. Castillo, former I.N.S. commissioner.
  2. The law offered legal status to aliens who had lived in the United States continuously since before Jan. 1, 1982,

 

  1. b) Downs syndrome has been linked to a defect on an tiny slice of one of the human chromosomes an important step toward prevention dn treatment of the disorder researchers said Saturday.

 

  1. Down syndrome has been linked to a defect on a tiny slice of one of the human chromosomes, an important step toward prevention and treatment of the disorder, researchers said Saturday.
  2. “By mapping a gene, you can find i

 

 

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